Wharton Alum to speak
Wharton Alum, Frank Lavin, will speak locally on "How to Succeed Overseas with E-Commerce."
On October 18th, 2011, from 8:00 AM - 9:00 AM, Frank Lavin will speak at the Detroit Chamber of Commerce Offices, 1 Woodward Avenue, #1900 - Conference Room A. Check-in and breakfast: 7:30 AM.
E-commerce has emerged as one of the most important distribution channels in the world, providing inexpensive and reliable consumer choices to millions of people.
But many American companies aren’t able to take advantage of the enormous e-commerce opportunities overseas because of soft barriers such as language and currency as well as the need for specialized fulfillment operations, CRM and warehouse support that can be too large a burden for management and finances.
Frank Lavin, global CEO of Export Now and former U.S. Undersecretary of Commerce will share the Export Now solution that makes it possible for any-size U.S. business to directly reach the millions of customers in overseas e-commerce market.
More information at www.ExportNow.com
Frank Lavin, a native of Northeast Ohio, is the Chairman of the Public Affairs Practice for Edelman Asia Pacific. He served as Under Secretary for International Trade at the U.S. Department of Commerce from 2005-2007 and as U.S. Ambassador to the Republic of Singapore from 2001-05. He is also the co-author of “Export Now” (2011), a featured title by John Wiley & Sons, and has been published in The New York Times, The Washington Post, The Wall Street Journal, Foreign Affairs, Foreign Policy, and other periodicals.
Mr. Lavin earned a B.S. from the School of Foreign Service at Georgetown University; a M.S. in Chinese Language from Georgetown University; a M.A. in International Relations and International Economics from the School of Advanced International Studies at the Johns Hopkins University; and a M.B.A. in Finance at the Wharton School at the University of Pennsylvania.